The New Balance 2002R has surged back into the spotlight since its 2010 debut, largely due to headline-making collabs with Salehe Bembury and Joe Freshgoods that became instant grails among sneaker collectors. Beyond the collabs, New Balance has consistently rolled out clean in-house colorways of the Y2K-era runner that aren’t to be slept on, proving they can hold their own without a big-name partner.
The latest to hit the market instantly brings to mind the upcoming Cherry Blossom season, featuring a delicate mixture of Twilight Haze, Passion Fruit, and Dragon Berry hues. The soft, spring-ready palette blooms across a mixed material upper like the petals of a Cherry Blossom tree in early April, giving the 2002R a gentle vibrancy that’s both seasonal and standout.
If you like what you see, you can grab the New Balance 2002R “Cherry Blossom” now through NewBalance.com and select distributors.





